Guerrilla Marketing (Jay Conrad Levinson)

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Guerrilla Marketing (Jay Conrad Levinson)

First published in 1983, Jay Levinson`s Guerrilla Marketing has become a classic in the field of business, revolutionising ...

Guerrilla Marketing (Jay Conrad Levinson)

First published in 1983, Jay Levinson`s Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it. It also launched a veritable Guerrilla Marketing ...

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